Selecting supporters by Geo Location

Geo Location, or Geotargeting, is a type of query filter you can use to select groups of supporters based on their latitude and longitude for data exports or email selections.

Setting supporter coordinates via an import

The first step is to ensure your supporters have longitude and latitude set against their record. You will need to find a method to determine these coordinates from exported address fields. 

To set these via an import:

1) First create a CSV file of Email address, Longitude and Latitude, like this:

2) Use the Supporter Import function under Data & Reports > Import to select this file.

3) On the mapping screen, map the email address to the correct field. Latitude and Longitude should automatically map based on the import file header, but if not you can find these columns towards the bottom of the list of available fields.

4) Import the file and check that it was successful via the job monitor. You may need to wait 20 minutes before this data is available to select on.

Creating geographic selections

Once you have updated your supporter’s Latitude and Longitude, you can now use it to select supporters in different regions. To do this, when using the query builder in Data & Reports > Export, or when selecting supporters for an email send, click on the Geo Location tab . It is also available in Segments > Geo Location filter.

Users can define the distance from a central address where supporters should be included.